All Courses

Digital Marketing Introduction 
Importance Of Digital Marketing 
Modules of Digital Marketing
Benefits of digital marketing
How did Internet Marketing work? 
Traditional Vs. Digital Marketing 
Types of Digital Marketing 
Increasing Visibility
Visitors Engagement
Bringing Targeted Traffic
How to Learn Digital Marketing?
Tools & Softwares we are going to Explore

Introduction to wordpress
Plugins Installation
Creating pages,post,menus and URL structuring
Best Domain Practices
Domain Purchase
Domain Pointing
Hosting Purchase
Wordpress Installation
Creating engaging, conversion-focused landing pages for campaigns.
Creating Single Page Website with menu anchoring
Create Multi page Portfolio websites for you/ Your business.
Chat button integration.
Manual migration method.
Malware removal using wordfence
Block Brutforce hacking by limiting login access
Create Responsive Popups
Create and configure conversion friendly data collection forms
Easy to use Backup and Restore using AIO
Learn How to import and edit premade site Demos using Astra

Introduction to wordpress
Plugins Installation
Creating pages,post,menus and URL structuring
Best Domain Practices
Domain Purchase
Domain Pointing
Hosting Purchase
Wordpress Installation
Creating engaging, conversion-focused landing pages for campaigns.
Creating Single Page Website with menu anchoring
Create Multi page Portfolio websites for you/ Your business.
Chat button integration.
Manual migration method.
Malware removal using wordfence
Block Brutforce hacking by limiting login access
Create Responsive Popups
Create and configure conversion friendly data collection forms
Easy to use Backup and Restore using AIO
Learn How to import and edit premade site Demos using Astra

Introduction to content marketting
Why content is important to business
Types of content marketing
Content marketing Strategies
Introduction to Content Marketing Ecosystem
How to Develop a Content Marketing Strategy
Segmentation of Target audience
Creating a buyer persona
A real-time example of buyer persona segmentation
Content Calendar and how to choose a channel for marketing?
Types of content, Business storytelling
Measuring and analyzing content marketing strategy.
How to create a meta description for your business, writing psychology.
Ultimate Landing Page wireframe work, marketing psychology.

Introduction to content marketting
Why content is important to business
Types of content marketing
Content marketing Strategies
Introduction to Content Marketing Ecosystem
How to Develop a Content Marketing Strategy
Segmentation of Target audience
Creating a buyer persona
A real-time example of buyer persona segmentation
Content Calendar and how to choose a channel for marketing?
Types of content, Business storytelling
Measuring and analyzing content marketing strategy.
How to create a meta description for your business, writing psychology.
Ultimate Landing Page wireframe work, marketing psychology.

Introduction of Search Engine Optimization,
Functions & Features
Website & Competitor Analysis
Black Hat/White Hat/Grey Hat SEO
Keyword Research & ImplementationSEO
Website Design & Architecture
Google Search Console
Tag Manager
Competitor Link Analysis
SEO Auditing
SEO Algorithms
SEO Guidelines
SEO Reporting

ON PAGE SEO

• Creating an Account in Search Console 
• Adding Website to Search Console 
• Rankmath & Yoast SEO
• Meta \OGP Tags
• URL optimization
• Integration – GA,GSC,TM
• Sitemap
• Robots.txt
• SEO content format
• SEO optimized Website Framework
• Structured data/ Schema
• Mobile SEO techniques
• How to perform site speed optimization.
• Backlink, Ref domain, etc basics
• Local SEO – GMB, Etc
• Ecommerce SEO
• SEO Audit
• SEO Roadmap
• Algorithms
• HTML SEO
• Anchor Test
• Google Analytics Integration
• Google Search Console
• Internal Linking
• Rich Snip Integration
• Schema Markup
• Google Tag Manager

OFF PAGE SEO

• What is Off page SEO? 
• What are backlinks?
• Why Are Backlinks Important?
• How do backlinks work?
• How to Monitor and analyze the backlink profile?
• What Types of Backlinks are Valuable?
• Which backlinks should be avoided?
• Find out what anchor text is and why it’s crucial in link building
• Do follow and no follow backlinks
• Different Types of Backlinks
• Quora Backlink Strategy
• Pinterest Backlink Strategy
• Medium backlink strategy
• Advanced link-building strategies
• Social Bookmarking
• Classified Listing
• Forums Listing
• Article Submission
• Image Submission
• Blog Comment
• Directory Listing + Profile Creation
• Question & Answers
• Video Submission
• Infographics Submission
• Document Sharing
• Competitive links analysis & submission
• Business Reviews submission
• Press release
• Web 2.0

• Google Analytics Basics
• Google Analytics Set-up
• Google analytics event setup 
• Google analytics goal tracking 
• Google Analytics GA4
• Google Analytics Tracking code integration
• How to set up filters
• Demo Account
• Overview reports
• IP Blocking
• Report sharing guidelines
• Audience Overview
• Acquisition Overview
• Behavior overview
• Data Analysis
• Goals in Google Analytics
• Ecommerce tracking setup guide
• Benchmarking
• Annotations
• website Traffic analyzation
• Integrations

Introduction to google my business
What is local SEO
Important local SEO factors
Setup google my business(GMB)
How to optimize GMB listing
important elements you must optimize on GMB Listing
How to handle negative reviews
Multiple locations and user management
Local SEO strategies

• An Introduction to Google Ads 
• Goals and types of campaigns 
• Networks and Devices

Google Ads Set-up

      Express Account and Smart Campaigns
      Tools and Campaign Set-up
       Campaign Optimization

 – Google Search Ads

  Types of keywords 
Bidding Types 
Text ads 
Call ads 

 – Google Display Ads

Banner Ads 
Responsive Banner Ads 
Gmail Ads

 – Google Video Ads (Youtube ads)

Skippable ads 
Bumper ads

 – Remarketing and Conversion Tracking Set-up

         Custom Audience Setup 

 – Mobile Ads

App installment 
App engagement 

 – Shopping Ads

Dynamic Shopping ads 
Google Merchant Center Setup

Local ads 

Discovery ads
Smart campaigns 
Campaign metrics 
Keyword Research – tricks and strategies 

Match Types

Ad copy creation 

Ad placement

Concept of CPM and Branding 

Manual Placements Ad Ranking & Quality 

Types of audience segments 

Conversion Tracking 

Create your Conversion Tracking Code 

Bidding and Budget 

Bid strategies

 – Ad Extensions 

 – Reporting

Remarketing campaigns 

Ad Optimization

• An Introduction to Google Ads 
• Goals and types of campaigns 
• Networks and Devices

Google Ads Set-up

      Express Account and Smart Campaigns
      Tools and Campaign Set-up
       Campaign Optimization

 – Google Search Ads

  Types of keywords 
Bidding Types 
Text ads 
Call ads 

 – Google Display Ads

Banner Ads 
Responsive Banner Ads 
Gmail Ads

 – Google Video Ads (Youtube ads)

Skippable ads 
Bumper ads

 – Remarketing and Conversion Tracking Set-up

         Custom Audience Setup 

 – Mobile Ads

App installment 
App engagement 

 – Shopping Ads

Dynamic Shopping ads 
Google Merchant Center Setup

Local ads 

Discovery ads
Smart campaigns 
Campaign metrics 
Keyword Research – tricks and strategies 

Match Types

Ad copy creation 

Ad placement

Concept of CPM and Branding 

Manual Placements Ad Ranking & Quality 

Types of audience segments 

Conversion Tracking 

Create your Conversion Tracking Code 

Bidding and Budget 

Bid strategies

 – Ad Extensions 

 – Reporting

Remarketing campaigns 

Ad Optimization

DigiSkillz is Kerala’s 1st Agency Based Digital Marketing Training Company since 2011.

The course will be carried out from DigiSkillz and the internship offered at Webhash or Conseltex Pvt Ltd.

We offer real-client projects that give you the chance to work on real-world projects with real clients, so we can help you build your portfolio and make connections that will lead to more opportunities.

• Learn from the world’s best faculty and industry experts
• Premium learning content and study materials
• Excellent student mentor support and on-demand teacher assistance
• Focus on practical hands-on experience with industry-relevant case studies, live projects.
• Dedicated placement support platform for you to access qualified opportunities from the world’s top companies

There will be mentors with 10+ years of experience in digital marketing field

Fazalul Rahiman
Founder & Digital Marketing Strategist

Doony Sebastian
Sr. SEO Specialist

Majitha
Social Media Marketing Strategist

Gopika
Content Marketing Strategist & Content Writer

Total Duration of Course: 6 Months
4 months of company training + 2 months are offered for a Company internship that is carried out at WebHash Or Conseltex

The eligibility criteria are 12th Grade Pass (10+2) or equivalent.

However, any individual who is 16 years and above can also apply for the program. Students, freelancers, startup owners as well as working professionals looking to upgrade their skills can benefit from this course.

Yes, we do.
After the completion of the program, we will provide the 2 Months internship from Our parent company WebHash and Conseltex.

We’re a company that provides digital marketing services to small and Medium businesses and start-ups, and we want you to be a part of our team!

Our internship program will help you have the opportunity to work with real-time clients’ work, build your digital marketing strategies, and really get Work experience with what it takes to succeed in this industry.